The personality of the Scion is different than the Mini so it makes sense to flow with it rather than ignore it. At the time we did the Mini, not a lot of companies were using it, especially as a “responder vehicle.”

The Scion has been around a while and the street racer guys have a particular way of using graphics and the custom decals.

The language on the scion comes out of Scion car culture, specifically the language they use to describe the names of companies or products that each Scion owner decides to use. The geeks are different so let’s celebrate it.

I made up the phrases to try and blend geek and scion culture. The graphics are intended to be made out of reflective material.

Mobility Systematics:
The Scion systematically transports people, parts and computers around town.
Repair Disorder: When something is in a disordered state you fix it.
k eeg on front of car: gee k in the mirror of the car in front. It’s too normal to not have the space, makes you wonder a bit.
k eeg powered: Geek Powered, same idea.
2.0: A pun on race car numbers and web 2.0. Also, this car is version 2.0 for the geek carfleet