We are a Las Vegas SEO company

Search engine optimization is - unfortunately - a very murky world.  The primary issue is difficult to discern who is legitimately good of search engine optimization.  The last thing you want to do is spend a lot of money only to discover the 'seo expert' couldn't deliver results.

There are a few warning signs to look out for.  Here are three important ones:

1.  Pre-packaged SEO solutions.  They don't work because every site is different and every market is different.  An effective SEO solution must include both on-page changes to your site, content generation, off page linking and lots of research.

2.  Cheap pricing.  Good SEO is very labor intensive.  And the people who do it well get paid well because there are plenty if people with money who want real talent.  So beware of cheap SEO pricing.  You get what you pay for.

3.  No data.  An effective SEO strategy entails a lot of analysis.  This includes researching keywords, studying competitors and watching the analytics.  If an SEO geek doesn't have detailed reports for you, there a good chance he or she does not know what she's doing.

I hope this helps.  Please reach out to me if you have any questions. And if you are ready to move forward,  please use the form below for a free initial consultation.  I look forward to hearing from you.

At your service,

James Kerr
Chief Geek

ready to move forward?

5 things every business owner should know about seo

SEO is like sausage.  Everyone wants one but no one really wants to know what goes into making it.  Effective SEO is one part science and one part art.

And to further confuse things, there are a a lot of scammers masquerading as SEO consultants.  You have to be careful whom you choose.

Here are a few things you should know.

1.  seo takes time.

You can't trick the search engines.  You can try,  and you might get away with it for a little while, but eventually Google, Bing and Yahoo will delist your site.  Unacceptable and unethical SEO practices are called 'black hat' tactics.  As you can imagine, search engines do everything they can to prohibit cheaters because the integrity of their search algorithms is at stake.

Bottom line is:  There are no silver bullets.  To win the SEO game,   you must be willing to spend the time and energy.  How long it takes depends on your market space.  You will see improvements in rankings after a few months,  but expect to budget for at least 8-12 months of focused SEO services.

2. seo is not cheap.

SEO is a function of quality content and relevant links from high authority sites.  The content must be topical and keyword focused.  It must be indexed by sites and still be enjoyable to read by humans.  Search engines view automated link building as black hat.  Poorly written, spammy content is also suspect and eventually demoted.

What all this means is SEO is a very labor intensive process.  You need people to do it right.  The smarter the SEO consultant, the higher the cost.  Just like any other industry.

3.  seo works.

It may take time, but eventually your site will rank for your target keyword phrases.  Be patient.  Give it the time and energy it deserves.  Now, like the stock market,  your rankings will go up and down from day to day.  What's important to measure is the overall trend.  Monitor progress monthly.

4.  seo is your secret weapon.

SEO is a core competency.  Once you rank #1 on Google and stay there,  your business will enjoy a boost in sales.  Thirty percent of web users will click on the 1st result on Google.  About 15% will click on the 2nd result and less than 10% on the 3rd result.  Choose the right keyword phrases and your business will boom.

5.  seo is only part of a larger, more comprehensive strategy.

Business success is much more than SEO.  For example, you may rank #1 on Google for your target keyword phrases, but if sales bungles the lead,  or if the product or service is not stellar,  then all the SEO in the world won't save your company.  SEO is part of a grand marketing plan that includes online advertising,  social media management,  email marketing,  print advertising, etc.  We can help you map out a winning strategy.

Secrets of Las Vegas SEO

For a business to rise and thrive in Las Vegas, you need to stand out. Whether it is big flashy signs or promotional stunts, standing out from the crowd in Las Vegas is essential for any business to be successful. However, in a city where so much is about appearances, it can be difficult to distinguish your business from the others. Particularly in a business environment where there is an increasing emphasis on an online presence, it can be really tough to make a big impact on your target audiences. Most people will do some amount of online research before they go anywhere, and with Las Vegas as one of the top tourist attractions in the United States, it can make a huge difference for your business if you appear on the top of a Las Vegas SEO search engine result list. Attempting to do this on your own at the same time as you try to run the core functions of your business is a difficult task, but it is possible to get ahead by working with a good Las Vegas SEO company. Using SEO in Las Vegas is a smart choice for a business that is aware of the changing market and wants to remain competitive against its rivals. This being said, if you are going to do it, you need to do it right, otherwise it is a futile effort.

The Added Touch of a Las Vegas SEO Consultant

Las Vegas SEO is a constantly evolving form of marketing. In order to keep pace in a highly competitive realm, a business needs to be on the cutting edge of all of the latest SEO techniques and practices. However, when a business is focused on doing what they do best, it can be hard to keep up with the some of the other things that might not seem as important as the task at hand. Of course, operating your business is the priority when it comes to daily goals, but investing a little time into Las Vegas SEO can really pay off with respect to growing your company and increasing sales. Regardless of your product or service, people are most likely to check you out online before they decide to make a purchase. This means that a successful business needs to have a strong online presence, which can be achieved through the use of a Las Vegas SEO Consultant who is knowledgeable and forward thinking. Working with a Las Vegas SEO company can save a business owner a lot of time and effort, and will have a much more evident and efficient impact on a business’s growth.

How to Choose the Right Las Vegas SEO Company

As is painfully obvious with any search engine results, looking for the right SEO company Las Vegas can bring up a long list of companies that will all promise to provide top rankings for search results. This can make it really difficult to select the right Las Vegas SEO consultant for a business’s needs. In order to pick through the promises and find a Las Vegas SEO company that can actually deliver results, it is necessary to keep in mind that any company that solely focuses on keywords is likely to fail in its promise. Effective SEO has a much more developed approach, and using it in the right way can bring a lot of benefit to a business. Simply planting keywords inside a body of text is not enough to drive a good degree of web traffic. In order to get the profound results that will make a significant impact on a business, there are many other elements of SEO that need to be considered. If SEO content is created using compelling images and meaningful text, the retention rate of the content will be much higher. This coupled with many of the SEO techniques that a good Las Vegas SEO consultant would know, such as auditing site frameworks or taking advantage of Latent Semantic Indexing (LSI), can make the difference between a unknown local business and a world-famous brand.  

What Can Las Vegas SEO Do for a Business?

Employing Las Vegas SEO can provide a lot of benefits for a business’s online presence, which in turn increases sales and profitability for a company. By increasing a business’s ranking in search engine results, a company can raise their profile above the competition. This gives businesses the chance to demonstrate their value with compelling SEO content. This cannot only establish a business as an authority in its market, but it also engages more customers and reduces the bounce rate of a company’s website. High quality content implemented by a respected Las Vegas SEO consultant will increase conversion rates on a business’s website, which means that a business can focus on its core functions, while still enjoying the benefits of an increase in qualified web traffic.